Strawpaw ("we", "us") is the pet care app operated by Indeply. This policy explains what information we handle when you use the Strawpaw mobile app and this website, why we handle it, and the choices you have. The short version: we collect what the product needs to work, we don't run ads, and we never sell your personal data.

Information you give us

Account details. When you sign up we collect your email address and basic profile information. Authentication is handled by our sign-in provider, Clerk.
Pet profiles. Names, breed, age, weight, photos, and care preferences you add for your pets.
Care records. Vet appointments, medications, grooming schedules, and reminders you create.
Training progress. Lessons completed, skills practiced, and answers to the training intake questionnaire.
Chat messages. Questions you send to the in-app assistant, which are processed by our AI providers to generate a reply.

Information collected through device features

Camera. Used only to scan product barcodes for the food scanner. Scans are processed to identify the product; the camera is never used in the background.
Location. Used to track walks you start, including in the background while a walk is active, and to show local weather. Walk routes are stored in your account so you can review them. We don't track your location outside an active walk.
Photos. Accessed only when you choose a picture for a pet profile.

You can use most of Strawpaw without granting these permissions — the related features simply won't be available.

Information collected automatically

Usage analytics. We use PostHog to understand which features are used and to fix problems (for example, screens viewed and feature events). We do not use analytics to track you across other companies' apps or websites.
Purchase status. If you subscribe, our subscription provider RevenueCat processes your purchase through Apple and tells us whether your subscription is active. We never see your payment card details.
Scan history. Products you scan and the safety results, so you can review them later.

How we use information

To provide and personalize the product — training plans, scan results, reminders, and walk logs.
To keep your data in sync across your devices.
To answer support requests and improve reliability.
To meet legal obligations.

We do not sell personal data, show third-party ads, or profile you for third-party marketing.

Who we share data with

We share data only with service providers that run the product on our behalf, under contracts limiting their use of it: Clerk (sign-in), Convex (database and backend), RevenueCat and Apple (subscriptions), PostHog (analytics), and AI model providers that process chat and scan requests. We may also disclose information if required by law.

Retention & deletion

Your data is kept while your account is active. You can delete your account — and the pet profiles, records, and history attached to it — from the app's settings, or by emailing privacy@strawpaw.app. Deletion requests are completed within 30 days.

Your rights

Depending on where you live, you may have rights to access, correct, export, or delete your personal data. Email us and we'll honor these requests regardless of where you live.

Children

Strawpaw is not directed at children under 13 (or the equivalent minimum age in your country), and we don't knowingly collect their data.

Security

Data is encrypted in transit (HTTPS) and stored with access controls. No system is perfectly secure, but we design with privacy in mind from the start.

Changes

If we make material changes to this policy, we'll update this page and note the new date above. Significant changes will be announced in the app.

Privacy Policy